Before the Covid-19 pandemic, the most popular gym brand, SmartFit, would open up a new unit after every 16 hours. During the past year, almost 901 units closed. However, the gyms are opening up slowly as the covid-19 restrictions reduce.
Once almost all of the people in the countries with SmartFit get vaccinated, the company plans to resume all activities in full force. After a year of losses and lockdowns, Edgard Corona is confident that people will invest in healthy living.
Bio Ritmo has come up with unique strategies to keep up with the constant changes in the market. Once people start to use the gym in more ways, the business is likely to pick up extremely fast after the pandemic. As the company anticipates mass vaccination to take place across the 12 countries, there will be new challenges in the coming months.
When the pandemic hit the globe early last year, it meant that Edgard Corona had to come up with creative ideas to accommodate new and active clients. So, when some of the units closed down, the company did not sack its employees. Instead, the employees created training sessions for students to train at home, an idea that captured more than 26 million users.
Advice from scientists and physicians helped the network come up with a healthy safety protocol to help students to adjust easily when public gyms resume. Some of the safety protocols include wearing masks, using alcohol sanitizers, and changing the air conditioning system several times in an hour.
During the pandemic, people had to stay at home, and as a result, there has been a great concern when it comes to health. Hence, with the leadership and guidance of Edgard Corona, SmartFit managed to follow up on each of their students to ensure that they participate in at least one fitness activity per day.
